Grow Bold. It's what Fendt does. So when Luke Bryan grew a little too much sweet corn in the summer of 2020, it gave us an idea. To boldly partner with the award-winning musician to grow an abundance of his favorite snack – popcorn! - to share with his fans. Two years later, we proudly introduced Fendt & Luke Bryan's Boldly Grown Popcorn. Planted, grown, harvested and popped by Luke, a few local friends and his Fendt 724. The limited-time farmer-to-fan snack was sold online as well as at his Farm Tour concert series - and enjoyed by all.