Bring Your Beer to Work Day
Two co-workers reunite to announce #NowYouCan enjoy an ice cold Heineken 0.0 on the clock.
Crack A Cold One Without The Stigma
The Office co-workers Angela Kinsey and Brian Baumgartner surprised an office to launch the '“holiday".”
Spreading the Word
By partnering with 39 influencer partners across the country, we spread the word about Heineken 0.0 and “Bring Your Beer to Work Day” to a diverse audience while showcasing a variety of unique drinking occasions.
141M
EARNED + SOCIAL IMPRESSIONS
from coast to coast
105M
NATIONAL MEDIA IMPRESSIONS
including coverage from Buzzfeed AM2DM and Yahoo!
6M
INFLUENCER IMPRESSIONS
across 39 influencer partners